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Eberhard Freiensehner, CEO

Virtual reality

Stunning VR-Experiences

Virtual reality (VR) has developed considerably in recent years, particularly in terms of visual quality and 3D visualisation. As a result, VR applications are also becoming interesting for marketing again. Virtual reality can demonstrate products in a fascinating way and convey complex information clearly.

Learn more
  • Weißes Logo von Playmobil, Spielzeugfiguren und -welten.
    Weißes Logo von LÄPPLE, Automobilkomponenten und Werkzeugtechnik.
    Weißes Logo von KNOLL, Förder- und Filtertechnik.
    Weißes Logo von KENDRION, elektromagnetische Systeme und Komponenten.
    Weißes Logo von iwis, Kettentriebe und Präzisionstechnik.
    Weißes Logo von Faller Packaging, pharmazeutische Verpackungslösungen.
    Weißes Logo von Endress + Hauser, Mess- und Automatisierungstechnik.
    Weißes Logo von Dräger, Medizin- und Sicherheitstechnik.
  • Weißes Logo von DEKRA, Prüf- und Zertifizierungsdienstleistungen.
    Weißes Logo von DAIKIN, Klimaanlagen und Kältetechnik.
    Weißes Logo von Citrix, digitale Arbeits- und IT-Sicherheitslösungen.
    Weißes Logo von CERATIZIT, Hartmetall- und Schneidwerkzeuge
    Weißes Logo von Capgemini, Beratungs- und IT-Dienstleistungen.
    Weißes Logo von BUCHER Hydraulics, hydraulische Antriebssysteme.
    Weißes Logo von Bitzer, Kälte- und Klimatechnik.
    Weißes Logo von AUMA, elektrische Stellantriebe und Armaturensteuerungen.
  • Weißes Logo von ZF, Antriebstechnologie und Sicherheitslösungen.
    Weißes Logo von Vogelbusch, Biotechnologie und Fermentationstechnik.
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    Weißes Logo von Roche, Pharma- und Diagnostikunternehmen.

Our service at a glance

The highlights from Commalive

Consultancy

Virtual reality marketing is a niche topic that can offer great potential. We are therefore happy to advise you in advance on VR applications and their possibilities without obligation.

Development

We are your contact for the development of VR applications! Our 3D agency offers you a full service from 3D modelling and programming to content creation.

VR technology

We develop VR applications for all common VR glasses. In addition to development, we are also happy to provide you with the necessary VR hardware if required.

3D experiences

Our 3D agency develops virtual brand spaces that offer customers unique product experiences, inspire and convince them.

Virtual reality offer

We offer these VR applications
3D Animation des Rundtischs FibroMod von Läpple mit auseinandergebauten Komponenten

1. VR product presentation

Virtual product presentations offer a close-up product experience including insights into the features and functions. Products can be presented in a unique way in virtual space. VR applications offer excitement, action and adventure. We design and develop such 3D experiences and, as VR specialists, ensure that your target group is addressed in the best possible way.

Virtuelle Ausstellung von 20 Playmobil Sets auf Display Stelen

2. VR showroom

We offer the development of virtual brand and product worlds. Products can be experienced interactively in VR showrooms and innovations can be presented using the possibilities of virtual reality. Demonstrate the products in virtual live demos and make even tiny, hidden or digital features visible. The VR showroom offers the perfect setting in a suitable design.

3D Visualisierung von Büroräumen mit verbauter Messtechnik von Endress + Hauser

3. Virtual tour

Virtual tours offer the opportunity to experience virtual rooms and room sequences. These can be both real and virtual locations. Special cameras can be used to record three-dimensional images of real places, which can then be visited in a VR application. Virtual tours are therefore ideal for presenting company rooms or facilities at live events, for example.

VR Raum mit 3 Benutzern auf dem Messestand von Bitzer

4. POS game

The appeal of games at the point of sale is undisputed. VR games offer a very special attraction. Interested visitors are immersed in a 360-degree brand world of your company, can playfully explore it and at the same time familiarise themselves with your products or services. Our 3D agency realises professional 360-degree brand and product worlds for companies and offers you a wide range of expertise in VR games.

Person mit VR Brille von Oculus

5. VR event

In VR events, different participants can meet from different locations in a virtual space. Participants can interact, talk and react to each other. VR events offer the opportunity to present products, processes, topics and concepts in a special way, so that virtual events can also be used as marketing or sales events.


3D Ausstellung der Produkte von Dräger im virtuellen Showroom

6. VR product launch

Experience new products at first hand, no matter where you are attending from. The virtual product launch is a special case among virtual events, as a new product is presented at its centre. Excitement can be built up virtually with a cinema effect. Experience the pure excitement of a virtual product launch together with your customers!

3D references

Discover a selection of our 3D projects
3D Animierte Detailansicht des Mahlwerks einer Dynomill ECM-AP Maschine von WAB
3D-Animation "DYNO-MILL ECM-AP" für WAB
3D-Animation, Maschinenbau
Virtuelle Ausstellung von 20 Playmobil Sets auf Display Stelen
Virtueller Showroom mit Produktanimationen für Playmobil
Virtueller Showroom, Spielzeughersteller
3D Animation der M23 Twilock Steckverbindung von Hummel mit Darstellung des Korrosionsschutzes
Produktanimationen von Industriesteckern & Steckverbindungen für Hummel
3D-Animation, 3D-Visualisierung, Elektrotechnik
3D Animation von Paketen auf einem Fließband mit automatischer Sortierung durch Komponenten von Kendrion
3D-Animation von Fließband Komponenten für Kendrion
3D-Animation, Logistikbranche
3D Animierte Nahaufnahme eines Kabelkanals einer Maschine von Läpple
Prozessvisualisierung "Smart Products" für die Läpple Group
3D-Animation, 3D-Visualisierung, Maschinenbau
Startseite der Interaktiven Anwendung von Liebherr mit dreidimensionalem Radlader und Start Button
Interaktive 3D-Anwendung "Lastenkipper" für Liebherr
Interaktive Anwendung, Maschinenbau
Startseite der Interaktiven Anwendung für die Kühlschmiermittel Maschine LubiCool-M von Knoll mit 3D Ansicht und Touchpoints
Interaktive 3D-Anwendung "LubiCool-M" für KNOLL
Interaktive Anwendung, Maschinenbau
3D Animierte Ansicht auf den Rundtisch FibroMod von Läpple
Mehrsprachige 3D-Animation "Fibromod" für FLT
3D-Animation, Maschinenbau
Discover more projects

Designing virtual reality marketing effectively

VR marketing is particularly suitable for use at trade fairs and events, as VR technology must be provided in the form of VR glasses. VR apps can be easily integrated into existing brand presences there. Our claim for VR apps is that they represent the “icing on the cake” in live marketing. That's why Commalive develops individual VR apps to match your brand presence, presenting your products in an exciting and action-packed way. This means that our virtual reality applications can be perfectly integrated into your existing marketing!

  • Virtual reality applications developed individually for your brand presence
  • Action factor with high information content for better product understanding
  • Highlights in live marketing at trade fairs and events

What is virtual reality and how does it work?

Virtual reality (VR) is a technology that creates a computer-generated 360-degree environment. Immersion in the virtual environment is made possible by wearing VR glasses. Additional hardware can be used to interact with the virtual environment and the virtual space can be fully experienced.

What is the difference between virtual reality and augmented reality?

The main difference is that virtual reality (VR) creates a 360-degree virtual environment, while augmented reality (AR) integrates digital content into the real world using a camera view via a mobile device. VR offers a complete virtual experience while AR expands the view of the real world.

What hardware is required to use VR applications?

The hardware in the form of VR glasses plays a decisive role in the use of virtual reality. In recent years, the quality of 3D visualisation has improved significantly, making impressive virtual experiences possible. Our 3D agency provides you with the latest, high-performance VR hardware for your VR application, guaranteeing stunning VR experiences.

What role does interactivity play in virtual reality applications?

With the help of interactive elements, virtual content can be explored and experienced individually. This allows features and functions to be presented in a special way and information can be communicated more effectively. Interactivity can take the form of hand gestures, controllers, eye tracking or motion detection. If required, we will be happy to advise you on the possibilities and/or provide the appropriate hardware.

Is it possible to experience virtual reality on mobile devices?

Yes, virtual reality experiences can also be experienced on mobile devices. There are special VR goggles for smartphones that allow users to enjoy VR experiences on their mobile devices. However, these mobile VR solutions often do not offer the same performance and graphics quality as dedicated VR systems.
Customer testimonials

Leading companies rely on Commalive's 3D expertise

  • ‘I have been working successfully with the Commalive team for over 10 years. Always fresh ideas for emotional marketing, perfect organisation and a high level of personal commitment. That's fun and ensures really good feedback from our customers.’

    Portrait von Mathias Büttner

    Mathias Büttner, Citrix
    Marketing Director for Central Europe

  • ‘We have appreciated Commalive's creativity and commitment for years. Especially with the highlight productions and the content for our leading trade fairs. The team does a really good job.’

    Portrait von Ramona Augusto
    Ramona Augusto, Bitzer
    Head of Events, Digital Media and Promotions
  • ‘Commalive has been our partner for the development of 3D content since 2019 and created the design of our virtual trade fair stand during coronavirus. We appreciate the creative dialogue and smooth collaboration.’

    Portrait von Kerstin Löffler
    Kerstin Löffler, Faller Packaging
    Head of Marketing & Innovation
  • ‘Commalive provided us with excellent support for the world premiere presentation at the ISH trade fair. Innovative media technology, attractive content and strong presentation.’
    Portrait von Peter Schönenberger
    Peter Schönenberger, Sauter
    Head of Marketing and Product Management
  • ‘Eberhard Freiensehner and his team are an important agency partner for us. Digitalisation is a major challenge for Zehnder and Commalive offers various solutions for successful content marketing.’
    Portrait von Heiko Braun
    Heiko Braun, Zehnder Group Deutschland
    CEO
  • ‘We already had a very good feeling during our initial discussions and were not disappointed. Commalive is a partner for the future.’
    portrait-platzhalter
    Jan Friedrich, Bucher Hydraulics
    Head of Marketing
  • ‘Commalive is a fast, flexible and always committed partner. A 3D agency that you can always rely on.’

    portrait-platzhalter
    Sandra Parpan, ARGO-HYTOS GmbH
    Group Marketing Service & Communication

Quick & easy to your 3D project

The way our 3D agency works explained step by step
1.

Initial meeting & briefing

Together we determine your marketing goals, the content and the time and cost frame in the initial meeting.

2.

Content production

In the next step, we take over the creation of content and arrange regular coordination meetings with you.

3.

Completion

After completion, you will immediately receive your newly created content and can use it directly for your content marketing.

Request a project now
  • Weißes Logo von Playmobil, Spielzeugfiguren und -welten.
    Weißes Logo von LÄPPLE, Automobilkomponenten und Werkzeugtechnik.
    Weißes Logo von KNOLL, Förder- und Filtertechnik.
    Weißes Logo von KENDRION, elektromagnetische Systeme und Komponenten.
    Weißes Logo von iwis, Kettentriebe und Präzisionstechnik.
    Weißes Logo von Faller Packaging, pharmazeutische Verpackungslösungen.
    Weißes Logo von Endress + Hauser, Mess- und Automatisierungstechnik.
    Weißes Logo von Dräger, Medizin- und Sicherheitstechnik.
  • Weißes Logo von DEKRA, Prüf- und Zertifizierungsdienstleistungen.
    Weißes Logo von DAIKIN, Klimaanlagen und Kältetechnik.
    Weißes Logo von Citrix, digitale Arbeits- und IT-Sicherheitslösungen.
    Weißes Logo von CERATIZIT, Hartmetall- und Schneidwerkzeuge
    Weißes Logo von Capgemini, Beratungs- und IT-Dienstleistungen.
    Weißes Logo von BUCHER Hydraulics, hydraulische Antriebssysteme.
    Weißes Logo von Bitzer, Kälte- und Klimatechnik.
    Weißes Logo von AUMA, elektrische Stellantriebe und Armaturensteuerungen.
  • Weißes Logo von ZF, Antriebstechnologie und Sicherheitslösungen.
    Weißes Logo von Vogelbusch, Biotechnologie und Fermentationstechnik.
    Weißes Logo von Straumann, Zahnimplantate und Zahnersatz.
    Weißes Logo von Stäubli, industrielle Automatisierung und Robotik.
    Weißes Logo von SEW Eurodrive, Antriebstechnik und Automatisierung.
    Weißes Logo von SCHOTT, Spezialglas und High-Tech-Anwendungen.
    Weißes Logo von SAUTER, Gebäudeautomation und Energiemanagement.
    Weißes Logo von Roche, Pharma- und Diagnostikunternehmen.
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